Rudy’s Flower Truck
Who’s Rudy? She’s the 60s-era Willy’s Jeep pickup getting second looks all over town, brought to life by Brittany Sarhage on a near-whim back in 2017. Since then, Brittany’s mobile business has bloomed into something uniquely beautiful, just like the flowers she totes around town. She’s no florist, and she’ll be the first to tell you that. For her, it’s about freedom of movement; for herself and for her customers, allowing them to build something beautiful on their terms, in their own neighborhoods. Each time she weaves Rudy through the streets, she’s modernizing the flower-buying experience, making it accessible and fun in a way that challenges the very idea of floral design.
She’s also become a welcome wagon of sorts for St. Louis, parking her pickup in different areas to introduce customers to pockets of the city they’ve never ventured, hoping people appreciate the beauty surrounding the truck as much as the beauty found within it. Details matter here: flowers are sourced locally, and she collaborates with artisans around St. Louis to provide a curated experience that feels relaxed and open. Visit Rudy, and you’ll notice the little things; the small wonders, the curves and colors that take shape in your hands, the magic in creating something beautiful for someone else, or for yourself.
Who’s Brittany? She’s just the girl with the truck full of flowers who wants you to take it all in, and be delighted.
Featuring | Brittany Sarhage
Film & Video Production | Once Films
Words | Shannon Weber
Find | Website
Connect | Instagram | Facebook
Shop | Rudy's Flower Truck
About STL.org
Driven by a mission to discover and share our favorite parts of the community, STL.org is a nonprofit effort to advocate, support, and promote creativity in the St. Louis region. Help us by subscribing to our newsletter and YouTube channels, sharing with your friends, and sending us your favorite stories and characters that are enriching our city.
Content and video production is supported by creators and private donors within the St. Louis region. Support local!